Pure Awesomeness … at Feucht & Sportler
A distinctive building, an outstanding location, two first-class businesses. The fashion company Feucht and the sports goods retailer Sportler decided to continue on a shared path, namely at Grabenweg 60 in Innsbruck. On three levels and 11,000 m2, their stores offer a vibrant combination of fashion, sports articles and lifestyle. In order to provide a proper forum to this happening, we developed a pinpoint 360-degree campaign. Both offline (with placards, advertisements, direct mailings, POS marketing and more) and online (with an interactive landing page, a social media campaign and a newsletter).